Leadership and Management

Building Profitable Communities
Men view organizations as pyramids. Since their goal is to fight their way to the top this creates a culture of short-term teamwork. Women innately possess the most profitable perspective: an organism. Long Term profitability is achieved through valuing the uniqueness of individuals. Profitability is accomplished with “true leadership”: facilitating the purpose and progress of individuals which results in a culture of Long Term teamwork. Women are born corporate leaders.  This presentation will cover the: the organism model, technique to determine the uniqueness of each individual, metric for community profitability, tools for creating profitable connections, and model for continually improving these connections.

Leadership:  The Next Generation Girls Growing into Women Leaders of Tomorrow
Girl Scout founder Juliette Gordon Low was a leader ahead of her time. Almost two-thirds of American women of distinction were Girl Scouts in their youth. What better organization to investigate and study the characteristics of women leaders and the experiences of girls growing up and developing leadership skills. As the national Girl Scout organization renews its commitment to girls’ leadership development, its research arm, the Girl Scout Research Institute, has published a study, “Exploring Girl Leadership”. The leadership field has moved beyond “male” or “female” models of leadership to a more holistic framework, emphasizing connectivity, teamwork, community involvement, civic engagement, personal and group development, and social change. Similarly, the youth leadership field is moving from the idea of one individual leader to a more participatory and inclusive approach with a focus on commitment to changing communities, neighborhoods and the world at large. But how do girls, specifically, develop leadership skills? What contexts are necessary for girls to develop their strengths? How do girls reconcile their desire to be leaders with societal pressure to conform to conventional notions of what it means to be a girl? The speaker will explore these areas in an effort to educate participants and increase awareness of how we can support not only our peer women leaders, but those girls growing into the next generation of leaders.

What Women Teach Women About Leadership
As one cartoonist put it - with a male interviewer speaking to a female applicant for what was clearly a leadership position - "No, we don't have a glass ceiling here...we find that steel bars and concrete are more effective." As many inroads as women have made into positions of authority - just as many road blocks remain. And yet, as women, we are leaders in so many venues: home, family, church, community and yes...in the workplace. And we have been leaders since the beginning: think about Eve! Or how about Cleopatra? Never the woman of the small gesture she once bet Anthony that she could spend $1 million dollars on a meal. After serving a rather pedestrian repast she slipped a valuable pearl into vinegar and drank it. This presentation will focus on the style and substance of women leaders and what we can learn from them.

Leading Strong Teams
Being an effective leader of a team requires the ability to capitalize on a wide range of personalities, skills and abilities. Leaders must be able to analyze and capitalize on team strengths, works with diverse styles, and create a competitive spirit that builds cooperation.  In this program we will analyze how leaders take the individual strengths of their team members and turn those into team strengths. We will look at the challenges of leading a strong team, and specific ways to handle the kinds of issues that arise when leading talented, committed individuals working together in a team effort.

Imagine, Innovate and Inspire
Best describes this workshop session and Terri McCormick’s life lessons in both the private and public sector as a business and citizen leader, www.mccormickdawson.com. Terri McCormick, President of McCormick Dawson Consulting and Publishing Group, first State of WI Truman Scholar, former State Legislator and U.S. Congressional Candidate shares with us her thoughts on learning and leading in business and in politics. Terri’s insight will include lessons learned by top women CEO’s, as well as her personal stories from the congressional campaign trail of 2006. Workshop attendees will be provided a personal checklist on their readiness to serve in public office as well as an opportunity for a question/ answer period following the discussion. Attendees will also have an opportunity to read excerpts from Terri McCormick’s book manuscript that is being edited for publication late spring of 2008.

How Leadership Styles Impact Women
This presentation brings into consideration the challenges women may face in their leadership roles based on the expectations of others. The path women choose to take for their own management and leadership styles also supports others as they move up the leadership and/or management ladder. Join Cheryl as she shares lessons learned from mentors in her past. Some of the lessons should not be repeated, while others should be embraced!

Sales and Marketing

Effective Internet Marketing
Just having a Web site is not enough. You must market it using traditional forms of advertising as well the Internet, marketing that includes search engines and Internet directories, pay-per-click programs, and E-Mail. In this seminar, you will learn some of the secrets to getting your site listed on search engines.

Public Relations : More Than Just a Press Release
Think you know Public Relations? Lisa Cruz continues to challenge area professionals and businesses with her proven approach to PR. More than just writing a press release, PR encompasses word-of-mouth marketing, thinking big, telling your story, (telling your story again!), sharing your story with the right target audience, building relationships and taking chances. Beginning with your brand (you!), Lisa will share insights, case studies and tips on how to flex your PR muscle in an increasingly crowded marketplace.

Sales Success Through Building Rapport
Building rapport is a critical step on every sales call, whether for a new prospect or a long time client. You do this by understanding what buyers want, exchanging pleasantries, grabbing favorable attention, establishing credibility, and clearly defining an agenda for the call.  Probably the most important contact point is what you say first when you are face-to-face or phone-to-phone with a buyer. This first impression is critical, even with customers you may have known for years. The first few minutes of any sales interview can set you apart from the competition and build personal and product credibility.   When you are calling on new prospects, you are usually facing an uphill battle to overcome preoccupations on the part of the buyer. They are dealing with their problems and issues. You need to show that you understand these issues, and begin your sales call with evidence that you can help them, based on what you have done with other clients.

Building Your Network for Life
Did you ever wonder what business would feel like if you no longer had to be concerned with "finding" clients or customers? What if people sought you out instead, creating a constant influx of new opportunity?  Well, it is not too good to be true, but the result of building Your Network for Life.  Learn how to effectively network with  theirs, take advantage of everyday situations to meet new people and foster trust and mutual respect.  Implement new systems to form stronger, more loyal relationships with your clients, customers and business associates, resulting in a lifetime of unlimited referrals!

Marketing to the local Hispanic Community
What's the real potential? Mary's firm specializes in providing bi-lingual tax services for the Hispanic community of Northeast Wisconsin and she will share her insights and experiences into this dynamic, profitable, exciting and underserved market. She has the ability to develop new prospects and clients through a unique marketing idea. As Entrepreneurs and leaders you are well positioned to capture this fast growing segment of our economy.

Mediaplicity
If the singular of media is medium, why are there so many XL challenges to promote your business? We’ll take a brief look at the types of media outlets that exist, the pros and cons of each medium and why it probably has more to do with your message and your target than what ad you buy.

General Business Skills

Ten Stupid Things Smart Women Do With Their Money
Our world is complex and constantly changing. Our society demands complicated money decisions. Women, especially, are vulnerable when it comes to wealth erosion. Do YOU know what these eroding factors are? Here’s a hint: shopping is NOT one of them! At this session, you’ll learn how smart women, like you, make foolish choices when it comes to increasing their wealth.

Long Term Care – Planning for the Future
The longer we live, the greater our chance of needing long term care. In fact, persons reaching age 65 in 2000 had an average life expectancy of an additional 17.9 years. Today’s healthy women don’t often think about that “what if’s” of potential health issues such as accidents, diseases, and other long-term illnesses besides any future retirement need for long term care. Many of these unforeseen issues will require long-term care beyond a short hospital stay or rehabilitation program both today and especially into our retirement years. The average cost of such care ranges from $3,000 - $8,000 per month, a real threat to our financial & retirement security. This presentation will help women understand how easy it is to plan for the unforeseen, their future retirement need, and to ensure an easy and uncomplicated process of high quality, long term care if it is ever needed for themselves or a loved one.

Elements of an Effective Website
Websites have become an effective way to market your product or service to both a local and worldwide market. Unfortunately, many businesses do not fully understand the value of a Website nor how to create one that will generate new sales leads and support existing clients. In this seminar, you will learn the four steps needed to create an effective Website: domain name, good and bad design elements, hosting, and marketing.

7 Money Rules You May Need to Break
The Financial Gurus on TV/radio say one thing, but how do you know it applies specifically to YOU? Are you doing everything “they” say to do, but feel like you’re still not getting ahead? You may be following a money “rule” that doesn’t apply to your individual situation. Attend this seminar to find out if you’re doing something that may be detrimental to your financial health.

Mortgage Myths and Market Mayhem
Are you a homeowner? Do you know the details of your mortgage as well as you can? Would you like to know more about your loan or how you may benefit from a different loan structure? If you don’t own your own home, would you like to? Let us help you understand your credit. There are many things you should know before purchasing your biggest asset. Whether you are looking to buy a first home, a new home, a second home, or an investment property we can help you learn the ins and outs of the home mortgage process. We can also help you untangle the information you may be hearing about the mortgage mess in the news, and what it means to you as a homeowner.

The Key: Making the World Better
The Key to making the world better is caring. This seminar shares information on what caring is and can do for you, how to care for others, and how to communicate that we care without sounding insincere. Showing caring in a business setting helps create trust and rapport with clients and colleagues and leaves a lasting, memorable impression.

Personal Health and Wellness

Make Change Happen
Do you want change? You can make it happen! Experience the positive power of your mind. Many people experience the feeling of “hitting a wall” when unable to attain change in their lives. This presentation will help you tear down that wall by spending a few minutes every night before falling asleep on techniques you will learn during this seminar.  During this presentation, you will learn how simple it can be to “tear down the wall” and lose the weight, quit smoking, increase physical activity, improve your game, and make other positive live changes. If you’ve watched the movie “The Secret” or read the book, you might wonder why it doesn’t work for you – this presentation will take theory and help you turn it into reality. The presentation ends with a small group demonstration where you will truly experience the positive power of your mind and see how you can effect the change you desire.

Take What You Need – Leave the Rest
Take What You Need - Leave the Rest. "Life is a smorgasbord of ideas, opinions, attitudes, and feelings. Take what you need to live a happy, healthy life, and leave the rest" This 45-minute session is interactive and collaborative and designed for people who have a hard time of letting go of beliefs and opinions that go against who they really are. Often times, we define our life by the perceptions of others, rather than following our own heart. It's an introduction into freeing a person from the labels that others have given them, as well as finding the gifts that are present in difficult times.

Tap Into Your Inner Rock Star
Rock stars epitomize confidence; are bold, beautiful, sexy and outrageous; set trends; belt out their message without fear of reprisal; inspire others and symbolize achievement of the impossible. Where is your rock star? Let's find her and learn how to tap into her whenever you need her. During this interactive presentation we will set the stage for your show, help create your stage show and find your intro song, rock out! and impress your audience, learn to bask in the applause, and finally take your well deserved encore!

Never Give Up!
Lori brings a message so powerful, filled with such great hope, encouragement and inspiration, it is almost too good to be true! In Lori’s own words, hear how she overcame the never ending struggles to “fight to live.” Learn how she survived six months in a hospital, recovering from bariatric surgery, having acquired the deadly MRSA infection, surviving fifty nine surgeries, and today is healthier and happier. Lori’s message is a very personal appeal “to never give up,” despite the pain endured, despite the many options that may be faced, and the loneliness that might exist.

Where is the Me in We: The Key to Healthy Relationships
Foundation for a Great Marriage  - The presentation will be an interactive Power Point presentation focusing on the following key topics: The Relationship Cycle, Commit Yourself, Cooperate: Balance your Power, Audience participation Coaching: Know What You Want, Say What You Want, Get What You Want.

Long Term Care – Planning for the Future
The longer we live, the greater our chance of needing long term care. In fact, persons reaching age 65 in 2000 had an average life expectancy of an additional 17.9 years. Today’s healthy women don’t often think about that “what if’s” of potential health issues such as accidents, diseases, and other long-term illnesses besides any future retirement need for long term care. Many of these unforeseen issues will require long-term care beyond a short hospital stay or rehabilitation program both today and especially into our retirement years.  The average cost of such care ranges from $3,000 - $8,000 per month, a real threat to our financial & retirement security. This presentation will help women understand how easy it is to plan for the unforeseen and our future retirement need before it happens and to ensure an easy and uncomplicated process of high quality, long term care if it is ever needed for themselves or a loved one.

Living In Harmony
Simple techniques are taught to help you maintain the inner harmony we each need for a full and happy life. Spend some time learning how to create an atmosphere for inner sustainability. Life can become so busy you forget how to slow down and enjoy it. Learn breathing exercises for everyday stress relief, standing and chair exercises to reduce physical tension and a “Metta of Loving Kindness” to help you love and respect yourself and those around you. This workshop will be a time to refresh, renew and gain some harmony in your mind and body.